Artaud’s Manifesto on ‘No More Masterpieces’. SM Antonin Artaud. “Past masterpieces are fit for the past, they are no good to us. We have. age to Antonin Artaud. whose work had revolutionized the modern No More Masterpieces Masterpieces of the past are good for the past: they are not. PERHAPS one of the most controversial statements of the revolutionary. French dramatic theoretician, Antonin. Artaud, was his call for “No More Master- pieces.

Theatre Communications Group for the first time reported that inrevenue from single ticket sales surpassed subscription revenue. Fear Avoiders Obstacles increase drama, but kill sales Thinking about creating a blog Part His book was ground breaking in the ‘s. People started designing subscription campaigns around Danny’s advice.

Danny’s book revolutionized arts marketing. We all know that subscriptions especially traditional ones masterpiecds becoming less and less popular. Still to this day, a great majority of interns are still reporting that they are being taught the single ticket buyer-subscriber-donor pyramid that was developed in the ‘s.

Subscribe To Posts Atom.

The Theater and Its Double - VI. No More Masterpieces Summary & Analysis

Unsourced material may be challenged and removed. Theater and the Plague. In this chapter Artuad argues that works from the past “masters” i. He says that the reason the public is not interested in “higher” art and in theater in particular, is because people do not react to old language and forms of expression, which are totally disconnected from contemporary reality.

He says that psychology diminishes the value of theater. Artaud intended his work as an attack on theatrical convention and the importance of language of drama, opposing the vitality of the viewer’s sensual experience against theatre as a contrived literary form, and urgency of expression mmore complacency on the part of the audience.

Articles lacking sources from December All articles lacking sources All stub articles. By using this site, you agree to the Terms of Use and Privacy Policy.

Views Read Edit View history. We now need to address the fact that audiences are no longer subscribing at the rates they used to. No More Masterpieces Summary. Danny Newman’s book should be required reading for all arts administration students, but more in line with other historical texts such as Uptan Sinclair’s The Jungle.

View the Study Pack. From Wikipedia, the free encyclopedia. Tuesday, March 20, No More Masterpieces or why are we still teaching this? This blog has been created to discuss arts marketing related issues in the United States. The Theater of Cruelty First Manifesto. Retrieved from ” https: View a FREE sample. The biggest obstacle standing in the way of a complete and fundamental renewal of the art of theater is the respect and admiration that we have for the old, classic texts.

Artaud’s Manifesto on ‘No More Masterpieces’ by Sarah Murdoch-Smith on Prezi

Posted by Chad M. You can help Wikipedia by expanding it.

This article about a non-fiction book on theatre is a stub. Shakespeare, Moliere, etc shouldn’t be produced regularly in current day because they are no longer topical-they no longer connect with mor day audiences. Please help improve this article by adding citations to reliable sources.

He was the guru of subscription packaging.

The Theater and Its Double - VI. No More Masterpieces Summary & Analysis

View my complete profile. Written poetry, just like theater scripted in words, must disappear because it On the Balinese Theater.

In fact, they should be studied for a historical reference and viewed almost as museum pieces. The separation of life and theater, where the latter is but a mirror image of the former, is inherently masterpiecse. The Theater of Cruelty Second Manifesto. However times have changed. One of the chapters in this book was entitled No More Masterpieces. This section contains words approx.

So why do we continue to teach the subscription method as the gospel in our arts administration classes? A Producing — CalArts; B. Why not teach this model in the proper context? One of the things that I really love about working at Americans for the Arts is that I get to interact regularly with our numerous interns, most of whom are either in their final year of graduate or undergraduate programs in arts administration.

Danny Newman is a legend in the arts marketing world, and definitely changed the wayperforming arts organizations marketed their masyerpieces.